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Course Description

When contemplating the different forms of media you can use to reach your customers, it’s important not to forget about information-based comics. Yes, comics! Often thought of as a format for children or teens, comics can be an effective way to reach new stakeholders. Information comics situate knowledge within concrete scenarios. The characters and plots bring the knowledge to life through dialogue, illustration, and narration. To create an information comic for your campaign, you will create characters, storyboards, dialogues, and imagery to help relay the knowledge to your stakeholders. Once you have established these elements, you will use a web-based website/software tool to bring your vision to reality.

In this course, you're going to be making an information comic. You will discover how to write dialogue, create storyboards, and pull together all of the elements into a story about your strategic storytelling campaign. You will also identify how you plan to reach your different stakeholders. In addition, you will explore a tool that you can use to create an info comic.

You are required to have completed the following courses or have equivalent experience before taking this course:

  • Strategic Storytelling Across Media
  • Engaging Specific Stakeholders

Faculty Author

Jon McKenzie

Benefits to the Learner

  • Develop scenario and dialogue for info comics
  • Create storyboards to depict the graphic narrative
  • Produce an info comic for a public audience

Target Audience

  • Marketers and brand managers
  • Community-based educators
  • Grant writers
  • Communication leaders in fields such as healthcare, environment, and public policy
  • Executives
  • Communications consultants
  • Individuals seeking to better communicate their ideas and build a professional identity

Applies Towards the Following Certificates

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Type
2 week
Dates
Nov 27, 2024 to Dec 10, 2024
Total Number of Hours
10.0
Course Fee(s)
Regular Price $999.00
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May 14, 2025 to May 27, 2025
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Dates
Jul 09, 2025 to Jul 22, 2025
Total Number of Hours
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2 week
Dates
Sep 03, 2025 to Sep 16, 2025
Total Number of Hours
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Type
2 week
Dates
Oct 29, 2025 to Nov 11, 2025
Total Number of Hours
10.0
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Type
2 week
Dates
Dec 24, 2025 to Jan 06, 2026
Total Number of Hours
10.0
Course Fee(s)
Regular Price $999.00
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